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Media kit

Founding rates, with coverage instead of traffic. Download the media kit (PDF).

Coverage counts render from live data · live traffic added once analytics exist.

Added once analytics are live. No traffic numbers are shown until they're real.

Traffic & subscribers

Added once analytics are live. No traffic numbers are shown until they're real.

Founding rates

All prices are USD. Each rate below is a founding rate. Founding rates are locked for 12 months for bookings in the first 90 days after launch. They are not a binding offer.

PlacementUnitFounding rate
Homepage sponsor (exclusive)per month$400 founding
Section sponsor (Lamination, Inks or Substrates)per section / month$250 founding
Category sponsorper category / month$100 founding
Newsletter sponsorper issue$150 founding
Newsletter sponsor, 4-issue pack4 issues$500 founding
Featured listingper product / month$40 founding
Featured listing, 5-product bundleper month$150 founding
Basic listingalwaysFree founding
Logo + linksper month$15 founding
Spec sheetper month$10 founding
Lead captureper month$30 founding
Premiumper month$19 founding
Premiumper year$190 founding

Founding bundles

BundleIncludesFounding rate
Starter1 category sponsor and 2 newsletter issues, for 1 month$300 founding
Section Partner1 section sponsor, 4 newsletter issues and 5 featured listings, for 1 month$750 founding
Founding Partner (3 months)Homepage, 1 section sponsor and 12 newsletter issues (about 30% off the monthly rates)$2,400 founding

Minimum one month. 10% off a 3-month prepay, 20% off a 6-month prepay. Invoice net 15. Creative is due 5 business days before the start. We can decline an ad that conflicts with these rules or that a reader could mistake for spec data.

Creative specs

Coverage counts render from live data · live traffic added once analytics exist.

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